Career Transitioning with LinkedIn
Date and Time
Monday Jan 28, 2019
9:00 AM - 11:00 AM EST
January 28th 11 a.m. to 1 p.m.
Location
The Frontier 800 Park Offices Dr. Research Triangle Park
Fees/Admission
$99.00 per person
Contact Information
Debra Mathias
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Description
Objectives: Networking with LinkedIn
Profile optimization-Making your profile stand out to attract visibility (LinkedIn header optimization)
Group marketing-Marketing to groups on LinkedIn
Posting- Making relevant posts and sharing your company information
Marketing and promotion-Learn where to market on LinkedIn, how to market and promote your company
Summary-Writing LinkedIn summary for attracting clients and prospects
Dashboard-Learn how to translate views of your profile, post and search appearances into clients
LinkedIn URL-Customize your LinkedIn URL into a marketing tool for success
Objectives: Turning Connections into Clients
Connection request and acceptance-Writing a request to connect and accepting a request to connect
Search Filter optimization-Finding and connecting with key prospects, C-Level executives
Search Filter target marketing-Learn to search, by location, company and professional
Search Filter industry marketing-Learn to search by the industry with whom you’re trying to do business
Account set up-Setting your account to maximize your visibility and effectiveness
Recommendations-Learn when to ask for and give a recommendation
Skills and Endorsements-Learn how to get the appointment and get the client through strategic messaging